Benjamin Newby loves nightlife. With a passion forged by the hedonism of the UK house scene in the mid 90's and Early 2000's he has been involved in all aspects of the industry for 14 years. With his experience and background in nightclubs and bars across the UK and Ibiza, he moved to the United States to focus on hospitality, operations and mixology in 2006. Now one of Chicago's most celebrated and recognizable operators and mixologists, he has held senior positions in two of Chicago's premier venues, namely Operating Partner at The Underground and Vice President of Nightlife for Menin Hotels. CS Men's Book recently described him as "the quintessential man about town". This year Benjamin embarks on his biggest adventure yet with the creation of Benjamin Newby LLC, a nightlife, events and mixology consultancy service.
Newby brought his award-winning cocktails and distinctly British charm to hideaway rooftop lounge, Drumbar, which opened to great critical acclaim in June 2012. Newby joined Menin after a successful five years at one of Chicago's hottest clubs, The Underground, where he rose from manager and mixologist to operating partner, and helped the club earn the title of "Best in the U.S." by Nightclub and Bar Magazine. While there, Newby developed his signature "tableside kits," engaging guests in a communal mixology experience. This hospitality allowed Newby to act not only as a mixologist, but as a gracious and entertaining host to bar patrons. His passion for customer service, nightlife, operations and marketing, combined with an ability to connect personally with diverse groups through unique promotional initiatives and his engaging personality has made him the most dynamic person in Chicago nightlife.
The cocktails at Drumbar embodied Ben's heartfelt and experience-led concepts when it comes to mixology. He created innovative yet accessible drinks to be enjoyed by both the connoisseur and guests looking for a unique libation. Ben also brought his signature tableside mixology to the new lounge, for seated groups looking for a drinking experience beyond bottle service or cocktailing.
Newby's eye for creativity and balance in his cocktails has earned him numerous accolades, including GQ Magazine & Bombay Sapphire's America's Choice Award and winner of the EFFEN Art of Design competition in 2010. He also placed 3rd in the Domain De Canton Competition, 2nd in Grey Goose Punch Wars and 3rd in the Chicago heat of GQ and Bombay Sapphire Most Imaginative Bartender in 2012. Due to his success Newby has often been selected as a judge at competition events. His status as a Chicago personality saw him selected for the Burberry Art of Trench campaign to celebrate the launch of their flagship store in Chicago. Out of the 50+ people that were photographed, Newby's image was one of the few selected for Burberry billboards on Michigan Ave and throughout Chicago.
After launching Drumbar over the summer Newby decided it was time to concentrate on the skills he had developed over his career and expand his presence in the world of mixology and nightlife. He created Benjamin Newby LLC to help venues achieve their desired mixology program and offer guidance and training on all aspects of nightlcubs, bars and events. Newby's clients already include Hennessy, Public Hotel and two Boystown accounts, Taverna 750 and Scarlet. Add to this a development deal of a range of "mixologist" inspired sodas and regular bookings as a guest mixologist at corporate events Newby shows no signs of slowing down and 2013 looks to be his most exciting year yet. To keep up to date with Newby's goings on follow him on Facebook and Twitter at @benjaminnewby
The UK transplant has been residing in Chicago for the past six years with his wife Ciara Newby.
How can I help you?
A custom service based on your venue's requirements and guided by my creative and diverse experience. I can provide current menu review with immediate improvements, signature cocktails, unique, seasonal changes, holiday drinks, team training and full implementation from concept to launch to sales and exposure.
Pulling from 14 years of international nightclub and bar experience I have a unique perspective and overarching knowledge of what it takes to run a successful and reputable venue. I can offer support and guidance where required on operational procedures, guest experience, staff involvement and training, profit and loss control, brand identity, launch strategies and marketing direction.
A motivated and dedicated staff team is the core of any successful and profitable venue; with a focused and passionate management team they could be incredible. I can provide motivated and inspirational training sessions for staff teams to improve service, promotion, hosting, front door management, team synergy and assistant and general manager.
The experience of interacting and entertaining people through cocktails is where my passion for them comes from. I can tailor a menu to any event theme and provide an outstanding...
This is the fun stuff!
8 year history in the nightlife in various clubs, bars and events across the UK and Ibiza including Ministry of Sound, Academy Group and Fez.
Rockit Ranch Productions, General Manager and Operating Partner of Underground - Chicago
Vice President of Nightlife for Menin Hotels and launched Drumbar - Chicago
Hennessy Brand Architect - Chicago
PRESS & AWARDS
GQ Magazine and Bombay Sapphire America's Choice Cocktail
Winner Effen Art of Design
Grey Goose Punch Wars Award
GO/Bombay Sapphire Award
Domaine De Canton Award
Drumbar - Best New Rooftop Bar by Chicago Magazine